Fuel produces and/or talent produces music, video and photo projects that give target audiences a deeper understanding of the issues important to our partner organizations.

America 2049 Alt Reality Game PSA

Shot in New York and Los Angeles. Executive Production by Breakthrough.tv (Heidi Boisvert, Creative Producer). Celebrity Talent Production by Fuel. Shoot Production (NYC), Editing and Motion Graphics by Kornhaber Brown. Shoot Production (LA) by Green with Leaves Inc.

Behind the Scenes with Sinead O’Connor

Shot in Dublin, Ireland by Dave Jackson of Maddog Digital.
Edited by Deirdre Bell of Redcar. Video and Talent Production by Fuel.

Mary Meets Martha

Shot in New York City in September 2009 by John Darlington.
Edited by Deirdre Bell of Redcar. Video and Talent Production by Fuel.

We Are Millions



Fan-driven viral video launched on President Obama’s National
Human Trafficking Day. Video Production by Fuel.

Molly Sims and More Unite Against Malaria

Shot at the 2009 Clinton Global Initiative by Gerald Prezeau.
Shoot production and talent production by Fuel.

Fashion Against AIDS Global Campaign

Rihanna teams with YouthAIDS, H & M and DAA,
Talent partnership by Fuel.